Alfa Romeo introduced the Giulia Edizione Luna Rossa in Napoli on 24 September 2026, alongside the second preliminary regatta for the 2027 America's Cup. The European special edition combines carbon-fibre exterior components, recycled-nylon upholstery and a choice of market-specific engines.
Engines: Diesel for Europe, Petrol for Selected Markets
The mechanical choice changes with geography. Alfa Romeo specifies two 2.2-litre turbodiesel versions, each using an eight-speed automatic transmission, while the UK and non-European regions also receive a 280-hp 2.0-litre GME petrol option.
| Specification | 160-hp diesel | 210-hp diesel | 280-hp petrol |
|---|---|---|---|
| Engine capacity | 2.2 litres | 2.2 litres | 2.0 litres |
| Published output | 160 hp | 210 hp | 280 hp |
| Confirmed drive layout | Rear-wheel drive | Q4 all-wheel drive | Check local specification |
| Market availability | European offering | European offering | UK and non-European regions |
Specifically, the stronger diesel adds 50 hp, a 31.25% output increase, alongside Q4 traction. That percentage describes engine output; acceleration also depends on mass, gearing and tyre grip. Buyers should compare the complete specification rather than use horsepower alone to predict performance.
Carbon Fibre Outside, Recycled Nylon Inside
The Alfa Romeo Giulia uses 19-inch alloy wheels, equivalent to a 482.6-mm nominal rim diameter, with red Brembo brake calipers. Carbon fibre covers the front Scudetto, mirror caps, side skirts and rear spoiler. Alfa Romeo offers Pastel White, Black and optional Etna Red, with red brand emblems and Luna Rossa graphics completing the exterior.
In addition, the cabin combines leather-covered dashboard and door panels with ECONYL recycled-nylon seat fabric. The material supply includes recovered fishing nets, connecting the interior specification to the sailing partnership. Carbon detailing continues across the dashboard, centre console and doors.
- Heated, electrically adjustable seats support daily comfort.
- Harman Kardon audio and electronically controlled suspension join the equipment list.
- Giulia includes an electric sunroof as standard.
The wheel measurement describes rim diameter, not tyre diameter. A tyre's width and sidewall ratio determine its overall dimensions, so replacement-tyre costs require the actual fitment details.
Italian Pricing: List Price Versus Finance Offer
Alfa Romeo's Italian promotion identifies a 2027 Giulia Luna Rossa 210-hp diesel. Its headline discount requires finance and participating-dealer support; the advertised vehicle price excludes finance charges.
| Price or contract item | Published Italian figure | Buyer implication |
|---|---|---|
| List price | €76,250 | Excludes IPT registration tax and PFU tyre contribution |
| Promotional vehicle price | €63,735 | Finance and dealer conditions apply |
| Difference from list price | €12,515, approximately 16.4% | Compare with interest and fees |
| Instalment structure | 47 payments of €549 | Requires an upfront payment |
| Final payment | €24,686 | Adds a substantial contract-end commitment |
| Offer expiry | 31 October 2026 | Applies to the Italian promotion |
Pro-Tips: What Should Buyers Check Before Ordering?
Request a written quote showing engine, drivetrain, local equipment, taxes and the total finance cost. Compare that total with a cash quote, then check the final payment and return-mileage conditions.
The regular Edizione Luna Rossa differs from the earlier ten-unit Giulia Quadrifoglio Luna Rossa, which sold out. Confirm the exact model designation before comparing prices or performance claims.
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