Mitsubishi Colt returns with a low price and high range

According to Mitsubishi, the 2024 Mitsubishi Colt will have a starting price of around $25,000 (€22,500), which is significantly lower than most of its competitors. For comparison, the Volkswagen ID.3 costs $36,000 (€32,500), the Tesla Model 3 costs $44,000 (€39,900), and the Hyundai Kona Electric costs $38,000 (€34,500).

The new Mitsubishi Colt will also benefit from Mitsubishi's reputation for reliability and durability, as well as its loyal customer base in Europe. Mitsubishi has been selling cars in Europe since 1975 and has established a strong presence in markets like Germany, France, Spain, and the UK. In fact, Mitsubishi was one of the few automakers that saw an increase in sales in Europe in 2020, despite the pandemic.

The new Colt will also appeal to customers who are looking for an affordable and practical electric car that can meet their daily needs. The Colt has always been known for its versatility and functionality, offering ample space for passengers and cargo and a smooth and comfortable ride.

The 2024 Mitsubishi Colt will also be environmentally friendly, emitting zero tailpipe emissions and using recycled materials in its production. Mitsubishi has said that it aims to reduce its CO2 emissions by 40% by 2030 and achieve carbon neutrality by 2050.

The new Colt is a revival of an iconic nameplate and a statement of Mitsubishi's commitment to electric mobility and sustainability. It is a car that could change the game for the auto industry and challenge the established players in the EV market.

The new Colt is expected to debut at the Geneva Motor Show in 2023 and go on sale later that year. It will be available in both left- and right-hand drive versions and will be offered in various colors and trim levels.