2024 Toyota RAV4: How to Go Wild in Style with the Best-Selling Compact SUV

The Toyota RAV4 is a household name in the compact SUV segment, and for good reasons. It offers a spacious and versatile interior, a smooth and efficient ride, and a plethora of safety and technology features. It also comes in a variety of trim levels and powertrain options, including gas, hybrid, and plug-in hybrid models. But what if you want to add some spice to your RAV4 experience? What if you want to go wild in style with the best-selling compact SUV in America?

That’s where the 2024 Toyota RAV4 Woodland Edition comes in. This special edition model is designed to appeal to adventurous drivers who want to explore the great outdoors with confidence and flair. It combines the practicality and performance of the RAV4 Hybrid with some exclusive features and enhancements that make it stand out from the crowd. Let’s take a closer look at what the new Toyota RAV4 Woodland Edition has to offer.

What’s New for the 2024 Toyota RAV4 Woodland Edition?

The RAV4 Woodland Edition was introduced for the 2023 model year as a limited-production model based on the Toyota RAV4 Hybrid XSE. It returns for 2024 with some updates and additions that make it even more appealing. Here are some of the highlights:

A new two-tone paint combination option, with a choice of Army Green or Ice Cap paired with a Midnight Black Metallic roof. The Woodland Edition is also available in full Midnight Black Metallic for a sleek and stealthy look.
A standard 1¼-inch rear activity mount that can accommodate a cargo carrier or a tray-style bike rack. This feature is exclusive to the Woodland Edition and allows you to carry more gear for your outdoor adventures.
A new optional Weather Package that adds heated front seats, a heated leather-trimmed steering wheel, and rain-sensing variable intermittent windshield wipers with a de-icer function. This package enhances the comfort and convenience of the Woodland Edition in different weather conditions.
A standard 120V inverter in the cargo area that can power up compatible household items such as a mini-fridge, a coffee maker, or a laptop. This feature is ideal for camping trips or tailgating parties.
A standard donation of $250 to the National Environmental Education Foundation (NEEF) for every Woodland Edition sold. This donation supports NEEF’s mission to advance environmental literacy and promote stewardship of natural resources.

What Makes the 2024 Toyota RAV4 Woodland Edition Stand Out?

The 2024 Toyota RAV4 Woodland Edition is not just a regular Toyota RAV4 Hybrid with some cosmetic changes. It also boasts some features and enhancements that make it more capable and distinctive. Here are some of the key elements that set it apart from the rest of the RAV4 lineup:

A hybrid powertrain that delivers 219 horsepower and an EPA-estimated 40 mpg city/37 mpg highway/39 mpg combined. The Woodland Edition combines the best of both worlds: power and efficiency. It also comes with an electronic on-demand all-wheel-drive system that can vary the front-to-rear power distribution from 100:0 to 50:50 to maximize fuel economy or extra traction as needed.
A standard Trail Mode that acts as a virtual limited-slip differential and delivers power to specific wheels for optimal grip on slippery or uneven surfaces. The Woodland Edition is ready to tackle any terrain with confidence and ease.
A set of 18-inch, six-spoke bronze-colored TRD flow-formed alloy wheels with Falken WILDPEAK AT tires. These wheels and tires are specially designed for off-roading and enhance the rugged and adventurous look of the Woodland Edition.
A dual black chrome-tipped exhaust, black badges, and black exterior accents on the mirrors, door handles, and rear hatch garnish. These details add some contrast and sophistication to the Woodland Edition’s appearance.
A spacious and refined interior with SofTex-trimmed seats, a panoramic moonroof, and a JBL premium audio system. The Woodland Edition also comes with the latest Toyota Safety Sense 2.5 and Toyota Audio Multimedia system, which includes a host of advanced driver assistance and infotainment features.

How Much Does the 2024 Toyota RAV4 Woodland Edition Cost?

The 2024 Toyota RAV4 Woodland Edition starts at $36,045, which is $670 more than the 2023 model. It is also $1,820 more than the RAV4 Hybrid XSE, which is the closest equivalent in the RAV4 lineup. However, considering the exclusive features and enhancements that the Woodland Edition offers, it is a reasonable premium to pay for a unique and versatile compact SUV.

How does the 2024 Toyota RAV4 compare to its competitors?

The 2024 Toyota RAV4 is one of the most popular compact SUVs on the market, but it faces strong competition from other models in its class. Here are some of the main rivals of the RAV4 and how they compare in various aspects:

Honda CR-V: The CR-V is the closest competitor to the RAV4 in terms of sales, features, and performance. Both SUVs offer spacious and versatile interiors, smooth and efficient rides, and a plethora of safety and technology features. The CR-V has a more powerful engine and more comfortable front seats, while the RAV4 has a hybrid option and a more rugged appearance. The CR-V starts at $29,500, which is slightly higher than the RAV4’s $28,275.
Subaru Forester: The Forester is another strong contender in the compact SUV segment, especially for those who value all-wheel drive and off-road capability. The Forester comes standard with AWD and has a higher ground clearance than the RAV4. It also has more rear-seat legroom and a quieter engine. However, the RAV4 has more horsepower, better fuel economy, and more cargo space behind the second row. The Forester starts at $26,895, which is lower than the RAV4’s base price.
Ford Escape: The Escape is a well-rounded compact SUV that offers a range of engine options, including gas, hybrid, and plug-in hybrid models. The Escape has more towing capacity and a more engaging driving experience than the RAV4. It also has a lower base price of $28,000. However, the RAV4 has a more spacious interior, a more intuitive infotainment system, and a higher predicted reliability rating. The Escape also has a noisy engine and a sluggish CVT.

These are some of the main alternatives to the 2024 Toyota RAV4, but there are other models that you may want to consider, such as the Mazda CX-5, the Nissan Rogue, and the Hyundai Tucson. You can use our search tool to find more information and compare different compact SUVs.

The 2024 Toyota RAV4 Woodland Edition is expected to arrive at Toyota dealerships later this year. If you are interested in this special edition model, you should act fast, as it is likely to be in high demand and limited supply. The new Toyota RAV4 Woodland Edition is a great option for drivers who want to go wild in style with the best-selling compact SUV in America.