The Ram 1500 Limited RED Edition has made its grand entrance into the European automotive scene, and it's not just about turning heads with its striking design. This special edition pickup truck wears red lipstick, metaphorically speaking, to champion a noble cause: the fight against global health emergencies.
The (RED) Partnership: Saving Lives One Truck at a Time
Ram Trucks has joined forces with (RED), an organization founded by Bono and Bobby Shriver in 2006 to combat AIDS and other global health crises. As part of a multi-brand Stellantis partnership, Ram has committed a minimum of $4 million to the Global Fund between 2021 and 2023. This funding supports critical programs addressing health emergencies worldwide.
Design That Demands Attention
The Ram 1500 Limited (RAM)RED Edition isn't just for showrooms; it's meant to hit the road and make a difference. Every purchase contributes directly to the fight against health emergencies. But here's the catch: quantities are limited. If you're passionate about supporting this cause, act swiftly—visit participating dealerships to secure your keys to this exclusive edition.