In a celebration of Italian craftsmanship and innovation, the highly anticipated "1 of 1906" campaign for the New Lancia Ypsilon Limited Edition Cassina has officially commenced in Italy. This exclusive campaign invites enthusiasts to discover the 1906 numbered and certified units of the New Lancia Ypsilon, an epitome of sophistication and design.
The Grand Unveiling: February 14th in Milan
The world reveal of this luxurious automobile is scheduled for February 14th in Milan, offering a glimpse into the sophisticated charm of the New Lancia Ypsilon Limited Edition Cassina. The launch offer will be accessible on the same day, and the subsequent tour of this automotive masterpiece will kick off at Italian showrooms, each adorned with the new Corporate Identity.
Be Part of the Elite: "1 of 1906" Campaign
For those who aspire to be part of an exclusive club, the "1 of 1906" campaign provides a golden opportunity. Joining this campaign is a non-binding expression of interest, emphasizing simplicity and a 100% digital process. No pre-orders or deposits are required. It's about expressing your desire to be among the first 1906 proud owners of this limited edition vehicle.
A Fusion of Excellence: Lancia and Cassina Collaboration
The New Lancia Ypsilon Limited Edition Cassina is not merely a car; it's a fusion of two symbols of Italian excellence—Lancia and Cassina. This collaboration transcends automotive and interior design, weaving together shared values of research, innovation, tradition, and environmental consciousness.
Design, Comfort, and Well-Being
This limited edition model represents the pinnacle of comfort, well-being, and design on board. Meticulous attention to detail, choice of premium materials and colors, and the introduction of the first-ever table inside a car create an ambiance of sophistication and homely comfort.
Embracing the Electric Revolution
The New Lancia Ypsilon Limited Edition Cassina proudly embraces the electric revolution, offering a 100% electric driving experience. Boasting an impressive range of up to 403km in the WLTP combined cycle, it signifies the perfect blend of timeless design and cutting-edge technology.
The Cassina Signature Touch
The collaboration with Cassina, a renowned brand in high-end furniture, is evident in every stylistic detail. From the exterior's Sapphire Blue color to the interior's velvet seats with the distinctive "cannelloni" motif, every element exudes elegance. The multifunctional table, bearing the Cassina signature, becomes the first of its kind inside a car, ensuring you feel at home wherever your journey takes you.
Elevating the Driving Experience
Equipped with the SALA (Sound Air Light Augmentation) infotainment system, a first for Stellantis on a production car, the New Lancia Ypsilon Limited Edition Cassina promises not just a drive but an immersive experience.
As the "1 of 1906" campaign unfolds, a select few will have the chance to own a piece of Italian automotive history. The launch offer awaits on February 14th, inviting you to step into a world where luxury, innovation, and exclusivity converge—the realm of the New Lancia Ypsilon Limited Edition Cassina.
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